March Local Challenge - The Final Five

Over the past two weeks we challenged our Strava Cycling Club Members to up their game and ride 280 miles. Many accepted the challenge but only five outstanding riders rode it home and now they win a Peddler Bike Shop branded mini-tool! Here are the rankings:

1. Will Stoffel - 401.9 miles
2. Carter Chappell - 347.5 miles
3. Joshua Eggar - 340.1 miles
4. Jeff Fejfar - 318.0 miles
5. Matthew Parker - 305.0 miles

And here are some sweet stats!

Winners, please contact cort@peddlerbikeshop.com to claim your prize.

March Radness

What's more important: riding bikes or watching basketball? One gets your endorphins going, is great when shared with friends, and will let you drink a few beers. Ok, wait, so maybe they both do that, but riding bikes will actually keep you healthy. So instead of spending all week watching men playing with balls you should prove that you still have some. The Peddler Bike Shop challenges you to ride the equivalent of what it would take a college basketball team to win the championship. That's 7 games because we're including the "First Four" lowest ranked teams. Excluding timeouts, halftime, overtime and commercials a game lasts 40 minutes, times 7 brings us to 280 minutes. In a minutes to miles conversion challenge, you need to ride 280 miles between March 17th and March 30th.

Those bike-riding superfans that complete the challenge will win a Peddler Bike Shop branded Park Tool IB-1C I-Beam Mini Tool!

We can't fix the games, but we can fix your bikes!

Fight For Your Bike!

We love it when people really get into being healthy! We ran a special promotion with John Trent, owner of Urban Fitness Kickboxing and President of Memphis Velo, in which the UFK Member who logged the most visits in the month of February would win a Trek 7.2 FX!

We were all surprised when not just one UFK Member, but TWO(!) showed up 42 times in February! Forty-two times in 28 days! WOW! "So what happens when there's a tie?" you ask? JAB PUNCH SHOOTOUT TIME!! Check this video clip:


After a grueling 56 minutes (56 MINUTES OF PUNCHING!!) Vernon emerged victorious and claimed his new Trek 7.2 FX!

It was such an epic jab battle that UFK Members decided that Mark deserves a new Trek 7.2 FX as well and started a collection! They've raised $100 so far! You can get in on the action at Urban Fitness Kickboxing!

Fight for your BIKE!!!

I Got Love For Ya!

I went out and hit up Overton Park and made a heart as part of our February Local Challenge. Maybe the weather was too cold because there was only one other member of the Strava Club to show some park love. That honor goes to Brad Wright:

But Brad decided he had more love to show so he went and made a second heart!

Brad, all that love wins you a Peddler Bike Shop Jersey! Come into the 575 S. Highland store and get your size!

And the rest of you check back on Friday for our March Local Challenge!

Join Us to find a Cure

We are proud to be participating once more in the Tour de Cure, an annual effort to raise money to find a cure for diabetes. We have set up a special team for the shop with the goal of raising $2,000 towards a cure. To help us reach that goal, please donate here: Team Peddler Bike Shop.

Or if this cause is as near and dear to your family as it is to ours you might be interested in starting your own team: Start Your Own Team

Sometimes we can't give but we can always click. Help spread the word by liking the cause on facebook: facebook.com/memphisada

We are also planning an extra special Local Challenge for Tour de Cure. Members of the Strava Cycling Club who participate will receive a unique gift*:
"The blue circle has become the universal symbol of diabetes. Within the blue circle is a geometrical blood drop. My intent was for this to signify the facets of life."

These awesome patches are made by Spoking Fun. Click the image to read more about the impetus behind the patch.

*Limited availability. Please notify cort@peddlerbikeshop.com when you register to ride Tour de Cure.

Project One Contest

We need a Project One bike in the store to showcase the possibilities available to customers so we've started a little Facebook Project One Contest

The employees have each designed a Project One Madone and we've put the pictures up on Facebook. The picture that gets the most likes by March 1st will be the bike that we order! Which one do you think is the best?

What would you do with Project One?

February Local Challenge - We Heart Parks

Are you familiar with StravART? People plan a route and take to the streets producing an image or message via GPS tracking. Someone even went so far as to propose!
(It wasn't me...)

For the February Local Challenge we want you to show your love as well, but it needn't be so grandiose! We want you to go to your favorite park and make a heart. Whatever park you want, however big you want it. The winner will be judged on lots of criteria like creativity, difficulty, symmetry, but basically whichever one my wife likes most. The winner will be announced on March 4th.

To win you need to be a member of the Peddler Bike Shop Club on Strava. Once you are satisfied with your GPS Heart, share your ride with cort@peddlerbikeshop.com. The winner will receive a Peddler Bike Shop Jersey!